Edinburgh Napier University

Digital Marketing & Communications Consultant  Help shape the future student and graduate engagement at Edinburgh Napier University

We are excited to begin our search for a talented Digital Marketing and Communications Consultant to join our Student Futures department.

At Edinburgh Napier University, Scotland’s #1 Modern University, we are passionate about ensuring our students find the right path for them. Our Student Futures team help support our students with a range of services – whether it’s finding the right role, identifying the right career, equipping students with the skills they need to thrive, or helping them into further study. Our overall aim is to provide our students with a meaningful and personalised service.

Edinburgh Napier University
Digital Marketing & Communications Consultant at Edinburgh Napier University 1


Digital Marketing & Communications Consultant  Edinburgh Napier University The role

There are three key strands of support you will provide

You will create and implement engaging, multi-channel campaigns to ensure visibility of our key services and events. In doing this you will build a strong relationship with ENU’s Central Marketing team to work to our wider brand guidelines while creating a mixture of print and digital materials. You will also work closely with our Data Insights Analyst to evaluate the effectiveness of these campaigns and ensure our communication activities continue to be driven by intelligent data.

You will also support the team in a digital content coordinator capacity, providing oversight of the materials on our key web resources (currently Abintegro and CareerHub) and supporting with updates to these. Collaborating with contributors across the department, you will ensure a consistent and engaging tone is used, as well as ensuring all assets have an ‘on-brand’ and professional ‘look and feel’.

Finally, you will become a key link to our student body and will work with the Data Insights Analyst to gather student feedback on our key events and services to increase our student/graduate engagement levels.

Due to Covid the team are currently home based, providing this service remotely however once restrictions lift you will be based in our office at our Sighthill Campus.

Who we are looking for

We are looking for a talented and engaging marketing professional, with a passion for supporting student employability and a track record of going above and beyond.

You will be excited at the opportunity to create multi-channel on and offline campaigns and drive innovation throughout this process. You will be competent with the use of Adobe Creative Cloud Software, and will have a talent for creating engaging written content. You will also have some expertise in web design.

It would be great if you have had some experience or an understanding of careers support within the Higher Education sector, and of the use of CRM systems to support key communications activities.

If this exciting opportunity sounds of interest, please click here to read the full role description.

For a confidential and informal chat about the role, please contact Kirsty McKay (Graduate Recruitment Manager) on k.mckay@napier.ac.uk

Benefits we offer

Salary: (Grade 4)

In return, we offer a great working environment where we support ambition, recognise achievement and offer an attractive benefit package. This includes a generous pension scheme, professional development opportunities, discounted access to onsite sports facilities and a wide range of other staff discounts.

Additional information

Closing date for applications – 13th September
Interview date – 27th September 2021

Please note due to COVID-19 it is possible that interviews will take place via phone or video conferencing.

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#Digital #Marketing #Communications #Consultant #Edinburgh #Napier #University